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Movies_Anywhere

VOD Type
TVOD

Availability
iOS • AppleTV • MacOS • Android • Android TV • Fire TV • Roku • Windows

Content
Narrative

D.I.Y. via Aggregator or Direct?
N/A

If Aggregator, is Pitch required?
N/A

Non-Exclusive possible?
N/A

Territories
United States

Movies Anywhere is a cloud-based digital locker that lets one store one’s movies in a single place, so they can be viewed when and where one wants.

The platform provides content from Walt Disney Studios, Universal Pictures, 20th Century Fox, Warner Bros. and Sony Pictures. The system utilizes an internal platform known as KeyChest, which synchronizes content licenses from digital distribution platforms linked to a central user account.

It initially launched with content from Disney, Pixar, Marvel, and Star Wars-branded films on iOS with iTunes Store integration; the service has since been extended to other platforms and storefronts, including AppleTV, Amazon Video, Google Play, Vudu, and Microsoft Movies & TV, Xfinity, Verizon, and DirecTV.

Variety

Disney Movies Anywhere Adds Fox, WB, Universal (Report)

Erik Gruenwedel
•
October 10, 2017

The industry divide between UltraViolet and Disney Movies Anywhere could be ending. But instead of merging cloud-based storage platforms, UltraViolet backers 20th Century Fox, Warner Bros. and Universal Pictures are joining Disney’s KeyChest storage platform, according to //Bloomberg//. A formal announcement is pending.

Lionsgate is said to be interested, while financial disagreements are keeping Paramount Pictures on the sidelines, according to the report. No word about Sony Pictures.

Disney Movies Anywhere, launched in 2014, enables consumers to peruse branded digital movies online and purchased them from authenticated platforms iTunes, Amazon Video, Vudu, Google Play, Microsoft and Fios by Verizon.

UltraViolet, with more than 20 million registered accounts, includes Fandango Now, Vudu, Kaleidescape, Fios, Sony Pictures, and Paramount.

It remains to be seen what role, if any, Warner CEO Kevin Tsujihara played in the transfer. Two years ago, Tsujihara said Disney’s separation from the rest of the industry was problematic to consumers and the growth of electronic sellthrough.

“It would be my goal to bridge [UltraViolet] with what Disney is doing, so the consumer doesn’t have to guess is that a Disney movie, or is that a Fox, Sony, Paramount, Universal or Warner Bros. movie?” Tsujihara told an investor group in San Francisco.

The executive said Disney and other studios could maintain separate sellthrough platforms while combining cloud-based functionality on the backend. He said combining user data between UltraViolet and Disney would help the industry grow digital content sales.

“To be more profitable, we don’t need consumer spending [on discs] to grow,” Tsujihara said at the time.

Acknowledgements

Acknowledgments:
ggf
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