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The 2013 Toronto International Film Festival has come and gone. The Oscar race has started and films from the festival are opening theatrically this week (Prisoners, Enough Said).  From the press circuit, you might think that only films starring Oscar nominees or made by Vegas magicians were in the festival, but those films represent only a small sampling of the diverse array of cinema from the festival.

Over the course of my 9 days, I saw 47 films from 19 different countries on 6 continents. While some of these films such as Metalhead have yet to secure a US distributor, they have been able to close a number of other territories and directors and talent have signed with major agencies.

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If your film is star driven and could warrant a wide release, the fest can serve as a great launch pad. The fact remains though that the fest will never be in competition with Sundance where more challenging fare is able to be discovered.  In fact, fewer than five films from the discovery, contemporary world cinema, and wavelength sections were acquired for US distribution over the course of the festival.  Proportionately the festival also offers very little room for documentaries. Of the 288 features in the festival, fewer than 15% are documentaries.

To be fair, several films were able to close deals for multiple territories, but were not able to get a US distributor as of the time of this writing, and of course many films will secure distribution in the coming month. I did not get the sense of urgency at this year’s festival though there were a few all night negotiations and about a dozen films that sold for seven figures. That sounds like a lot until you realize Sundance had more films passing that benchmark despite having about ½ as many films available.

If I was a filmmaker I would personally be very wary of premiering my film at TIFF without stars.

The big players at the festival were The Weinstein Company and Roadside Attractions. TWC made the flashier deals nabbing Tracks out of Venice/Telluride for an undisclosed sumThe Disappearance of Eleanor Rigby: Him and Her for just over $3,000,000, The Railway Man for $2,000,000 and the behemoth deal for Can a Song save Your Life. That film sold for $7,000,000 with a $20,000,000 P&A commitment. On paper this may seem absurd, but the movie is a musical with original songs and, considering the director’s prior feature won an Oscar for best original song, there is certainly an added revenue stream for the film. If you see the film though, it is also clear that TWC has to be careful in how they price the music, charging more than a specific dollar amount goes directly against the message of the film.

All four of these films will not be released until 2014. TWC already had Philomena, August Osage County, One Chance, and Mandela: Long Walk to Freedom in the festival, plus their Radius label had The Art of the Steal, Man of Tai Chi, Blue Ruin, and The Unknown Known. Unlike last year, Radius did not strike for any films at the festival.

Roadside Attractions came to the festival with Blood Ties and Gloria (Both North American premieres) and left with Life of Crime for $2,000,000, Joe for north of $2,000,000, Words and Pictures, and Therese. The first two are in partnership with Lionsgate. The total of four films is one shy of the five films they nabbed last year, but still makes them one of the two most active distributors at the festival.

A24 was another company that made a big splash acquiring for over $1,000,000 each EnemyUnder the Skin, and Locke.  Locke screened in Venice and a TIFF market screening, but was not in the festival. The company that has had continued success connecting to the millennial generation seems to be guiding themselves toward genre fare.

Magnolia acquired The Right Kind of Wrong ahead of its world premiere and also acquired The Sacrament.  Their films Pioneer and How I Live Now were in the festival.

Open Road is tackling The Green Inferno for wide release, but with no MG. They are partnering with XLRator on All is By My Side. Relativity Media meanwhile decided to partner with Blumhouse Productions to acquire Oculus from the Midnight Madness section and is planning a wide release. The film was originally attached to Film District, but they parted ways just prior to the start of the festival

Focus Features acquired Jason Bateman helmed Bad Words for north of $7,000,000 and premiered Dallas Buyers Club.

Millennium and CBS also made big buys. The former acquired Fading Gigolo for $2,000,000+ and the latter paid $2.5 Mill for The F Word

On the TV side, Showtime snagged Made in America and HBO went for Dangerous Acts before they world premiered at the festival.

IFC just acquired Hateship Loveship and IFC Midnight (The genre arm of IFC) went for Proxy and The StationTheir sister division Sundance Selects added Bastards and Finding Vivian Maier prior to the festival.  IFC/Sundance Selects had another 5 films that screened at the fest including the world premiere of The Face of Love.

Well Go USA was able to get Rigor Mortis pre-fest and McCanick during the fest. McCanick is one of the final films starring the late Cory Monteith. Drafthouse Films continued their pursuit of genre films with Why Don’t You Play in Hell?.

A small number of foreign language films were able to secure distribution in the States. Cohen Media Group grabbed the documentary The Last of the Unjust, Artsploitation said, yes sir to The Major, Film Movement went for Le Demantlement, Viva Pictures decided to play with Antboy, and Tribeca scored Bright Days Ahead

Other deals include EOne acquiring Watermark, FilmBuff scoring the one digital deal of the festval with TFC Alum, Jody Shapiro’s doc Burt’s Buzz. Everyday Pictures will handle the theatrical. And of course Disney continued their relationship with the now retired Anime icon for The Wind Rises

Companies that were noticeably absent in the acquisitions department at the festival include Fox Searchlight, Oscilloscope, and Anchor Bay.

40 films secured US distribution between the festival slate being announced and the time of this writing. This is great, but pales in comparison to Sundance numbers, and is noticeably ahead of Tribeca’s. The Midnight Madness and Gala sections are the only ones in which over ½ the films have US distributors attached. The Special Presentation and TIFF DOCS sections are also well represented.

Now I want to address the issue of manners and etiquette. While talking on your phone or doing screen grabs during a screening is rude, it does not warrant calling the cops.

There were some very troubling scenes to me at this year’s festival. At no point is it acceptable to yell and curse at volunteers. They are merely doing what they are told and are graciously helping all of us partake in our fabulous festival excursion. If you have to say, “Do You Know Who I Am?” not only do we not know who you are, but you aren’t important enough that it matters. Also, though most of us were taught how to line up and wait patiently in kindergarten, it is common courtesy to do this when people have waited an hour in line for a screening. Do not shove your way through the corn maze line to go near the front.

And if someone from your company is lucky enough to attend the fest freelance, do not turn them into your workslave. If you wanted to send them to the festival, you could have paid for them to be there.

Remember, we have the best jobs in the world and a little decency goes a long way.

Film Distributor Amount Paid Territories
Locke A24 $1.25 Mil US
Enemy A24 low seven figures US
Under the Skin A24 $1 Mll + US
The Major Artsploitation US
The F Word CBS Films $2.5 Mil US
The Last of the Unjust Cohen Media Group North America
The Wind Rises Disney North America
Why Don’t You Play in Hell Drafthouse Films US
Watermark Eone US, Canada
Le Demantlement Film Movement US/World Airlines
Burt’s Buzz FilmBuff/Everyday Pictures US
Bad Words Focus Features $7 Million Worldwide
Dangerous Acts HBO US TV
Hateship Loveship IFC US
Proxy IFC Midnight North America
The Station IFC Midnight US
The Right Kind of Wrong Magnolia US
The Sacrement Magnolia Pictures US
Fading Gigolo Millennium Entertainment Btwn-$2-3 Mil US
The Green Inferno Open Road Films No MG North America
All Is By My Side Open Road Films/XLRator US
Oculus Relativity/Blumhouse Productions US
Words and Pictures Roadside Attractions US
Therese Roadside Attractions US
Joe Roadside Attractions/Lionsgate $2 Mil + US
Life of Crime Roadside Attractions/Lionsgate $2 Mil US
Made in America Showtime US TV
Tim’s Vermeer SPC Worldwide
The Armstrong Lie SPC Worldwide
Finding Vivian Maeir Sundance Selects North America
Bastards Sundance Selects US
Eleanor Rigby Him and Her The Weinstein Company About $3 Mil US/UK/FR/CA
The Railway Man The Weinstein Company $2 Mil US
Can a Song Save Your Life The Weinstein Company $7 Million US
Tracks The Weinstein Company US
Bright Days Ahead Tribeca Films US
Antboy Viva Pictures US
McCanick Well Go USA US
Rigor Mortis Well Go USA US

September 19th, 2013

Posted In: Film Festivals

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Toronto International Film Festival (TIFF) starts this week and I will be there for almost the entire festival where I anticipate seeing 45-50 films before I depart. TIFF is not a film festival; it is a giant marathon that is almost beyond comprehension. If you believe that more is better, then this is the place to be. Think of TIFF as an 11 course film meal anchored by spam on steroids!

photo by chensiyuan

photo credit chensiyuan

Last year’s festival had 289 features (More than Sundance and SXSW combined!). Of these films, just over ½ (146) were world premieres. Less than 60% of total films at the festival, as well as fewer than 60% of world premieres, have managed to secure US distribution as of this writing. It’s important to note that the films at the fest came from 72 different countries and certain locales (USA, Israel) fared much better than others (All of Africa). Given that this is a major international festival, several films were able to secure international territories even if US distribution proved elusive.

Part of what makes the festival so large is the presence of studio films that take up a lot of the press, along with several North American Premieres from Cannes (36), Venice (16), and Locarno (9). Combined these films make up over 20% of the festival. 41 films or a little over 14% from the 2012 festival grossed over $1,000,000 theatrically in the States. While the number of films in total is quite impressive, the percentage puts it right in line with last year’s Sundance crop.  Of these films, ½ a dozen were studio releases and really don’t belong in the total. Another ½ dozen premiered at Cannes, Berlin, or Sundance.

The world premieres fared slightly better with 16% surpassing the same benchmark.  But if the studio films were removed from the equation, they drop to 13%, and of those, slightly more than half came to the fest with distribution attached.

So, why all the boring and headache inducing number? I think that with its start of the Oscar campaign season and studio gems, the festival often gets a distorted reputation. While it’s a great place to be if you’re a star driven vehicle, the reality is that there is an entire Sundance film festival worth of films that have yet to get distribution in the States!

The festival has a much larger international presence and many of these films have since been released in upwards of two dozen countries, even with the largest film market never coming into play. While the vast majority of these films are foreign and many are from countries that don’t have sizable diaspora populations in the States, several English language films still are struggling to find a way to release. “Detroit Unleaded” is the perfect example. It’s one of the few American films to be left behind, even though it won an award at the festival. Of course with over 4,000 submissions, the odds are still stacked against you getting into the people’s festival.

I want to talk about the two real problems of TIFF.  One is easily fixable and the other is not.

First, nobody at TIFF is thinking outside the box when it comes to distribution. Almost all of the films were traditional acquisitions (“Much Ado About Nothing”) or self-funded DIY vanity projects (Snoop Dogg’s “Reincarnated”). Percentage wise, more films from Tribeca and SXSW will see the light of the day because they had a plan B or C. They were open to DIY or non-theatrical distribution. For everyone who is going to TIFF, PLEASE, PLEASE, PLEASE don’t wait for that giant offer to come, because unless your film stars Ryan Gosling or has been deemed Oscar bait, the major payoff isn’t going to happen. Similarly, the festival is in September and there are no major US festivals till January. So you should already have your US premiere strategy thought out to help compensate for the months and months where you will not be able to generate press.

The other problem is simply the gluttony of films competing for attention. TIFF is simply not going to show fewer films. I wish they would consider it, so that movies playing can get more attention, or just cut all but one or two studio films from their roster. Since the gluttony of choices gives them major revenue and prestige, that is unlikely to happen. If you’re going to TIFF, this means you MUST have a stellar publicist and be ready to talk to anybody and everybody that you can. Promote the hell out of your film. Without fail, almost all the American non-star driven indies that go are too slow to set up their social media operation. Toronto is only a small body of water away from the States and I encourage you to let the world know early and often about your film.

I personally LOVE TIFF. Last year I saw so many incredible films there, and I’m not just talking about Oscar darling “Argo”.  There were so many mind-blowingly wonderful films I stumbled upon, some of which have distribution and one film that hasn’t even screened in the States yet.

I look forward to discovering more of the hidden gems this year at the festival and am happy to meet with any filmmakers to discuss how to connect their wondrous visions with audiences around the world.

STAY TUNED FOR PART 2 will look at how specific films performed

September 3rd, 2013

Posted In: Film Festivals, International Sales

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sxsw 2013 film guide

Upon returning from the constantly evolving confab of everything tech and media that is SXSW, I was asked by a friend to describe in one word what attending the festival was like. Without hesitation I uttered, “spam”.  SXSW is a little bit of everything. This is both what continues to make it a viable event and also its Achilles heel.

For those who have never been, here’s are some quick facts on what differentiates the festival from other major fests in the US (Sundance, Tribeca, Telluride, LAFF, etc):

SXSW is a FOR PROFIT.  Filmmakers pay their own way to attend (though badges are comped).

There are no press and industry screenings and there is no formal sales market. You either have a film badge or you don’t and it’s first come first serve. This means you could go to a screening and 20 people are there or the line could wrap around the block.

Not only are films screened, but they have a comedy festival, a music festival, a tech conference and it all overlaps with the film festival. They fill the fest with literally hundreds of panels and discussions on just about every topic you could think of.

What makes the festival work is its completely open atmosphere. People who otherwise might be closed off to a filmmaker are not only accessible but they are often willing to talk. At the SXSW closing party you had shorts filmmakers rubbing shoulders with Brie Larson while local college students conversed with distributors over shots. It was truly a sight to  see.

I have been going to the festival for a few years now and this year’s crop was a real eclectic and fresh bunch of films. The documentary slate was WAY, WAY stronger than the past few years, but there also wasn’t a clear stand out. To my mind, it was also the gayest year on record with no fewer than a dozen docs that prominently feature LGBTQI+ story lines.  Even the non queer films I saw like Unhung Hero were packed with gay men enjoying a virtual tour through a Penis garden in South Korea (literally).

I would also like to personally applaud the filmmakers of those docs for supporting one another. It was great to see how many of the producers/directors showed up to one another’s screenings. This is yet another distinction from the festival standard. Filmmakers at SXSW find the time to go see a few films from other filmmakers (honestly I have no idea how with so much going on, but the point is that they do it).

Which brings me to the one constant theme that I heard from people during the fest. It is just too many things going on at once. Sometimes fewer choices is beneficial. I will attest that creating my schedule for SXSW took me 3x as long than creating my schedule for Sundance. While SXSW had about 25 or so fewer world premieres, they actually screened almost 20 more films in total. They also do not start film screenings till 11:00 AM so you have one less screening slot per day.

But even if there were no films, there is still the tradeshow with hundreds of vendors, mock casting sessions, panels, meet ups, over 3000 bands performing, parties on each corner, sponsored stations, and dozens of brand new startups. In fact, one of the most rewarding things during the festival that I did was go to a meet up of new film oriented companies.

The fest this year extended more premieres into the second half of the festival (when the much larger music festival often results in a mass exodus from the film venues) and it did seem to help. Attendance was clearly up during the second half of the festival. In some cases, films were even able to fill up which I would not have imagined possible judging from previous years

The deals this year have been a bit slower than in year’s past, but expect them to trickle down in the coming months. Interestingly, the two of the three distributors (Drafthouse and Magnolia) that have acquired world premieres from the festival have deep ties to the state of Texas. Drafthouse Films bought the midnight film Cheap Thrills and fellow midnight entry Haunter was acquired by IFC Midnight. Gross out horror comedy Milo was bought Magnet (The genre arm of Magnolia) and indie darling, Joe Swanberg, sold his film Drinking Buddies to Magnolia.

Other films to announce deals at or just before the festival include audience award winning docs The Punk Syndrome (GoDigital) and A Band Called Death (Drafthouse Films). Fellow doc, These Birds Walkwent to Oscilloscope.  Sundance breakout Muscle Shoals was acquired by Magnolia who clearly had a busy festival. It is worth noting that the producers have chosen to donate all profits to two different music organizations.

SXSW has solidified its place as the younger, hipper, indie version to Sundance. The films tend to skew more towards genre fare, there are plenty of comedies, the docs go more human interest than overtly political, and often what the films lack in polish they make up for in gusto. This is the festival that has recognized some of the freshest voices in indie film like the Duplass Brothers, Amy Seimetz, and of course Lena Dunham.

In talking with filmmakers, it is clear a lot more are willing to take matters into their own hands and pursue DIY. There is very little of the big producer ego permeating through the festival and for filmmakers who attend, they can see what will be the norm in the next two-three years by embracing the new tech companies whose presence, while a distraction, is also part of the charm.

I also would like to applaud the festival for staying true to its Austin roots. There were a large amount of Texas based films that made it into the festival. Austin is an indie film pioneer and playing with the big boys of NY/LA. The commitment to championing their own is admirable, but the truth is these films by and large are as good (if not better) than fellow entries from the larger and more typically thought of film hubs.

While SXSW still has work to do in shaking off the image of being the second choice to Sundance, the fact is they are growing at a rapid pace and the quality of films is constantly improving.   Since it takes place after Sundance and Berlin, it will never be able to equal their heights on the sales front, but if distributors were smart, they would intentionally hold out for a SXSW film or two to add to their slate. Especially if they have a good VOD/Digital operation in place.

Finally, I can’t in good conscience finish this post without mentioning that I won $70 in gift cards from Fandango by twice stumping their guru on 80’s film trivia. Thank you Fandango and I look forward to using the gift cards to see more of the films from SXSW as they enter into the theatrical marketplace.

March 23rd, 2013

Posted In: Film Festivals

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TFC is stoked to be at SXSW 2013! In preparation of this year’s festival, we’ve taken a good look at how films performed that premiered at the festival last year. Always good to know a few facts.

sxsw-2013

 

This is the only major film festival in the US that is a FOR PROFIT.  As of this writing, it is also the only one that does not provide grant and/or distribution support directly to at least some of their films. In addition, the festival coincides with a tech conference where companies like Twitter were launched and it is the largest music festival in the United States.  All of the above can make it very easy for films to get lost in the shuffle.

With all that said, slightly over 2/3 of films that world premiered at the festival last year secured some form of domestic distribution. While these numbers might seem bleak, they aren’t as bad as they appear.   Noticeably absent from last year’s list are the big indie players like SPC, Focus Features and TWC. These companies often exhaust their funds at Sundance and EFM looking for bigger tent-pole releases. Still the festival is one of the best launching pads for an indie film in North America. IFC, Magnolia, Factory 25, Phase 4, Go Digital, Anchor Bay, Cinedigm, and Snag Films all acquired multiple films. I expect many of these companies to be in play again this year as well as a lot of distributors that were outbid on films during the buying frenzy at Sundance this year.

From last year’s premiere crop that were not studio releases, there have been three films that have grossed over $100,000 in domestic box office (though I expect one more to reach that mark).  Roadside Attractions acquired rights to Blue Like Jazz before the festival and the film has far and away the highest grossing theatrical revenue with $595,018 for 8 weeks on a max screen count of 136 . The film notably raised $345,992 on Kickstarter, almost 3x its stated goal. Adapted from Donald Miller’s memoir, the film came with a large fan-base already attached and was widely supported by the Christian community. Take heed of this fact!

PDA self-released the child chess documentary Brooklyn Castle after raising funds via Kickstarter. The film also sold remake rights for a TV series. To date it has grossed slightly over $200,000 after 11 weeks in theaters with a max screen count of 13 which, while out performing all other documentaries from the festival, makes it the lowest grossing PDA release.

Beware of Mr Baker, meanwhile, has become something of a surprise hit and just passed the century mark at the box office. It is now available on iTunes where it is in the top 100. A little under ½ the film’s tally came from one theater in NYC. So far, it has played 12 weeks in a maximum of 15 theaters. This doc is exactly reflective of the film one expects to see at the festival. It is a music focused film with a young director and edgy subject matter. Snag Films holds all digital rights to the film. This is notably much better than fellow Snag Films doc, Decoding Deepak, which reported opening weekend grosses of $9100 on 3 screens and quickly faded out of the theater. Both have most likely done solid numbers on digital platforms as marquee titles for Snag.

Like Blue Like Jazz, Fat Kid Rules The World was massively successful on Kickstarter raising $158,000 for its theatrical release. Matthew Lillard made his directorial debut with this film based on an award winning book that has many shades of his punk music upbringing. The film’s production budget was reportedly $750K. However, the film only grossed $41,457 in a one week run according to reported theatrical box office numbers. The theatrical consisted of a dozen cities with additional screenings supported by TUGG. It was released in partnership with Arc Entertainment.

Music Box Films has steered Starlet to over $88,000 with the film still playing in theaters, but near the end of the run. So far it played 12 weeks at a max screen count of 10. While not great numbers, the film about a unique friendship between an elderly recluse and a young porn star features real sex, which made it inaccessible to a number of theaters. Also still in theaters is the doc Gregory Crewdson: Brief Encounters about the notorious photographer. Zeitgeist keeps slowly adding dates and the film has steadily passed the $50k mark after 17 weeks with a max screen count of 3.

Performing on a smaller level were some well received documentaries. Oscilloscope’s Tchoupitoulas with $19,375 after 5 weeks on a max of 6 screens and Samuel Goldwyn’s Waiting for Lightning which got only $21,577 for one week on 11 screens.

On the narrative side, Cinedigm took horror film and midnight audience award winner Citadel to $13,377 in theaters for 9 weeks on a max of 7 screens and Red Flag Releasing handled the theatrical for the long delayed Duplass brothers film The Do-Decca Pentathlon. That film grossed $10,000 in its opening weekend on 8 screens and Fox Searchlight handled all other aspects of distribution.

TFC client Gayby was acquired for six figures out of the festival by Wolfe Releasing. The film grossed $14,062 from four screens and was the highest grossing gay comedy of the year. It played two weeks in Manhattan where it out-grossed all other films screening at The Cinema Village combined and later had a bonus run in Brooklyn. It also included a number of unique approaches. Most notably instead of a week-long theatrical in San Francisco, we held two special screenings at the Castro Theater. The gross for those screenings was higher than that of the entire run in the LA market. Though only out on DVD/Digital a few months, the film has already been profitable for Wolfe Releasing.

A lot of SXSW films embraced the youthful component of the festival and eschewed theatrical distribution entirely.

Documentaries: The Announcement, The Central Park Effect (Music Box has DVD rights), Uprising: Hip Hop & The LA Riots, and Seeking Asian Female premiered on ESPN, HBO, VH1, and PBS respectively.

Booster is available for download on iTunes/Amazon. Daylight Savings did a DIY digital, Extracted was released on digital platforms courtesy of Go Digital and Anchor Bay acquired The Aggression Scale, but opted to go straight to DVD.

Factory 25 just put Pavilion into release. They released The Sheik and I at the end of 2012, but did not report grosses. It played in four theaters with only Seattle lasting more than a week.

3,2,1…Frankie Go Boom (Phase 4),The Tall Man (Image), $ellebrity (DIY), King Kelly (Go Digital) and The Jeffrey Dahmer Files (IFC Midnight) also opted not to release grosses and all were out of theaters in a week (except for King Kelly which lasted 2) with a tally of under $10,000 likely for each. A few of these are in Amazon Instant Video’s top 25 list though.

Funeral Kings (Freestyle) and Beauty Is Embarrassing (DIY) did not release grosses, but played in far more theaters. The latter likely finished comfortably over $25,000. Kings is in the top 100 list on iTunes.

Meanwhile, several films failed to break $10k. Notably, they are all non-competition narrative films. All except for The Last Fall had rotten ratings on rottentomatoes.com, many below 10%. Perhaps they fared much better on digital and VOD for which numbers are not available.

These films included Crazy Eyes, bought pre fest by Strand Releasing and grossed $6,106 on 5 screens in 3 weeks. Cinedigm’s In Our Nature, a family drama starring Zach Gilford, Jena Malone, John Slattery, and Gabrielle Union grossed $6,543 in 2 weeks on 1 screen. The critically panned Magnolia comedy Nature Calls grossed a paltry $646 on 2 screens in its entire run. The Last Fall, a life-after-football drama, only reported its opening weekend gross of $6,100 on 1 screen.  Of these films, it came the closest to covering basic costs of a theatrical run.

Millenium Entertainment dumped comedy The Babymakers into the marketplace on 11 screens where even with the help of TUGG it only amassed $7,889. Anchor Bay’s generic horror film, Girls Against Boys, grossed $7,529 and went right to digital and VOD after 1 week in theaters. However, it is one of the top 100 horror films in DVD and Amazon instant video. They acquired the film for seven figures! Rec 3: Genesis, the third film in this successful horror series, was pre bought by Magnolia and lasted 4 weeks in theaters, but never had a PSA over $1k and bowed out at $9,600.

In the yet to be released category– IFC’s jury winning narrative film Gimme the Loot will be released March 22.  Phase 4 is sitting pretty on the audience award winning Eden and See Girl Run. Tribeca has Somebody Up There Likes Me queued for VOD release on March 12. Magnolia just bought Big Star which screened as a work in progress at the fest. Small Apartments bought by Sony Pictures Worldwide is also waiting in the wings for release sometime in 2013. Factory 25 has Sun Don’t Shine geared up for April 29 release.

BONUS TIDBIT: KICKSTARTER

At least 20 films at SXSW this year raised funds on Kickstarter. That is slightly more than 15% of the films playing at the festival. 22 features from last year’s festival used Kickstarter with a number of those campaigns held post fest. I anticipate this year’s fest to ultimately have over 30 feature films using the crowdfunding platform. Obviously crowd-funding is a huge boost for indie filmmakers as it provides the luxury of not having to worry about paying back investors. And this list does not include films that have used other sites like Indiegogo…In no particular order…

Mr. Angel 12 O Clock Boys, Improvement Club, Continental, Linsanity, Swim Little Fish Swim, Big Joy (x2), Our Nixon, Good Ol’ Freda, I Am Divine, Good Night, Fall and Winter, Medora, Maidentrip, White Reindeer, Bayou Maharajah (x3), All the Labor, This Ain’t No Mouse Music!, The Punk Singer, Finding the Funk

From last year’s festival, the list of Kickstarter funded films include ½ of the competition titles: Gayby, Gimme The Loot, Booster, The Taiwan Oyster (x2), Bay of All Saints, Seeking Asian Female, Welcome to the Machine, and The Jeffrey Dahmer Files,  and also Girl Walk/All Day, Brooklyn Castle (x2), Pavilion, The Last Fall, Blue Like Jazz, Fat Kid Rules The World, Beauty is Embarrassing, Code of the West, Tchoupitoulas, Leave Me Like You Found Me, La Camioneta, Electrick Children, Wonder Women! The Untold Story of American Superheroes (x2), Trash Dance (x2)

March 8th, 2013

Posted In: crowdfunding, Digital Distribution, Distribution, Film Festivals

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written with input from Recreation Media’s Ariel Veneziano and TFC’s Bryan Glick

I remember reading an article in the trades a couple of years ago that described the way that the film executives at the Berlin International Film Festival typically trudge through the German winter in endless circles from the EFM market building to their screenings and back again actually “reminds them metaphorically of their miserable existence travelling in circles around the globe from one market to the next, doing the same trips and seeing the same people, year after year.”

European film market sales floor

Of course, its arguable that being in a business that takes one from fabulous locations such as Sundance, Rotterdam, Berlin, Cannes, Los Angeles, New York, Hong Kong, Guadalajara etc. should be called miserable. But I knew exactly what the journalist meant. After all, it is really cold Berlin in February, and in truth so many of the movies are truly bad. And even the best movies are usually artsy stuff that is challenging commercially – so it’s enough to drive a business executive truly mad.

So I tried to avoid that this year. I tried to use the vast tapestry of the sprawling, thriving, constantly evolving German capitol as a canvas for private meetings in cafes, restaurants, and bars at least a little off the beaten track (once you know the subway system, it only takes 10 minutes to get anywhere anyway). I tried to go to movies ONLY after they had been recommended to me – so as to cut down on the number of movies I would stay only a few minutes in before I walked out. And amongst all the trudging, there are certainly sufficient networking parties and events – not as many as say Sundance or Cannes by any means – but still plenty to enjoy and use as opportunities to get caught up with important contacts and valuable intel on the state of the Business.

Given the difficult the independent film business has been in the last few years – especially given the precipitous decline in the DVD business – what emerged from Berlin…in a positive sense…was at least the feeling of a business that has found its bottom and is holding steady. Not necessarily progressing…but not regressing either.

In certain ways, Berlin appears to be getting more important as a European market than ever. Because of the tough business climate, less and less European companies make the annual trip to relatively far-flung markets like AFM in Los Angeles. As such, Berlin has become an even more important trip for European companies looking to license product…and this extends beyond the usual “high-art” companies that typically frequent the Berlinale and further into the TV and ancillary market that has traditionally done its business at more expensive markets like Cannes and AFM. There is still a paucity of companies from both Latin America and Asia at the Berlinale, but in fact the representation of companies from Europe is actually better than ever, largely due to the economics.

Also tied into the need to save money, is the continuing trend that the market gets shorter and shorter every year…such that the market that begins on a Thursday afternoon is largely over by Tuesday afternoon. This isn’t necessarily a bad thing…actually it is probably the opposite. Because of today’s cloud-base communication technology, long gone are the days when a buyer goes into a sellers booth to “discover” what they are offering and sits down to long meetings of watching trailers and learning about the films for the first time. Today, we all arrive at our meetings having watched trailers and screeners online, knowing what we are interested in, and having highly focused, more productive meetings than ever before.

If any themes emerge from these meetings, it is mostly the same stuff we’ve been hearing for several years now….namely the questionable future of VOD/digital platforms in Europe. While VOD markets are relatively mature in the United States now, they are still nascent and unproven in Europe…but represent the direction our business MUST go if a truly healthy business will re-emerge for independent film. Unlike a few years ago, European companies no longer look down their noses at the digital distribution models…they all recognize their necessity moving forward. But still there is no PROOF that an emerging digital distribution network will be able to replace traditional distribution networks, and so what we find is more HOPE than EVIDENCE or hard numbers to back up the supposition that VOD is really the way of the future. This fact seems to weigh heavily over most discussions of independent film distribution in Europe, as we look to new sources of revenue.

From a traditional Acquisitions perspective — focusing on U.S acquisitions – sales of world premieres at the Berlinale were slow. Roadside Attractions nabbed Gloria and The Weinstein Company took US and English speaking Canadian rights to opening night film The Grandmaster. Cohen Media group acquired Elle S’En Va (On My Way). 

One should expect to see sales for other Berlinale films announced at SXSW, Tribeca, and Toronto as distributors get a chance to discover the films and when the asking prices are more reasonable for small indie outlets. Expect to see the award winners eventually receive distribution and any of the first time filmmakers who wind up getting into 2nd tier festivals here in the US can reasonably expect distribution.

However, following the sales rush of Sundance and the sheer volume of films at EFM, many films from Berlin are slower to sell and even more will not get picked up for distribution in North America. From last year’s competition slate only about 60% have North American distributors, including Oscar nominees War Witch and A Royal Affair.

While the odds of Berlinale films breaking out into North America are slim, the numbers (especially for foreign films) can be quite rewarding when they do happen. Marley, A Royal Affair, and Farewell My Queen grossed over $1,00,000 in the US out of the Berlinale. But those films are of course exceptions to the rule.

I will end with a final thought for now. For those of us immersed in the film festival business, the Berlinale is still an unmatched hub for Festival programmers and festival enthusiasts. Unlike Sundance and Cannes, it is anything but crazy…and there is an unmatched confluence of colleagues able to sit down together in a productive environment to strategize our ways of moving forward together. In that way…it continues to be a truly vital environment for creating community and change in a business context. Even if it is REALLY cold!

 

 

 

 

 

 

 

March 5th, 2013

Posted In: Film Festivals, International Sales

Tags: , , , , , , ,


By Bryan Glick

Just because you didn’t premiere at Sundance or Cannes doesn’t mean you’re out of luck. Though not living up to the sales quota of last year, there are two dozen premiere films from SXSW that have sold in the U.S. Here’s a wrap up of the film sales from SXSW.

Anchor Bay stuck with their niche and took North American rights to two midnight entries Girls Against Boys and The Aggression Scale, while Cinedigm (who recently acquired New Video) went for U.S. Rights to In Our Nature and the midnight audience award winner Citadel. Pre-fest buys include Crazy Eyes which went to Strand Releasing for the U.S.  and Blue Like Jazz courtesy of Roadside Attractions. Blue Like Jazz was promptly released and has since grossed close to $600,000 theatrically in North America.  Lionsgate is handling DVD, VOD, and TV through their output deal. Meanwhile Crazy Eyes just started its theatrical run on two screens pulling in a little under $5,000 in its first week.

Millennium Entertainment took the gross out comedy The Babymakers and yet another midnight film, The Tall Man was bought for the U.S. by Imagine.  If you’re a midnight film at SXSW, odds are things are looking up for you. The same could be said for The Narrative Spotlight section where two thirds of the films have since been acquired including The Do-Deca Pentathlon  taken by Red Flag Releasing and Fox Searchlight. Red Flag is handling the theatrical (The film grossed $10,000 in its opening weekend off of 8 screens) while Fox Searchlight will cover the other ancillary markets. The Narrative Spotlight Audience Award Winner, Fat Kid Rules the World was bought by Arc Entertainment for North America and Frankie Go Boom was the first film to reap the benefits of a partnership with Variance and Gravitas.  It will be released in the U.S. on VOD Platforms in September via Gravitas followed by a theatrical in October courtesy of Variance.

And though they did not premiere at SXSW, both Dreams of a Life and Electrick Children had their U.S. premieres at the festival and have since been bought.  U.S. rights to the documentary Dreams of a Life were acquired by Strand Releasing. Meanwhile, Electrick Children was snatched up for North America by Phase 4. Phase 4 also nabbed North American rights to See Girl Run.

Sony Pictures and Scott Rudin took remake rights to the crowd pleasing Brooklyn Castle while HBO acquired domestic TV rights to the doc The Central Park Effect.  Meanwhile, after showing their festival prowess with their success of last year’s breakout Weekend (which was sold by The Film Collaborative’s Co President, Orly Ravid), Sundance Selects proved they were not to be outdone and got the jury prize award winner Gimme The Loot for North and Latin America.  Fellow Narrative competition entry Gayby sold its U.S. rights to Wolfe Releasing, a low 6-figure deal. That deal was also negotiated by TFC’s Orly Ravid. And not to be outdone, competition entry, Starlet rounds out the Narrative Competition films to sell.  It was acquired for North America by Music Box Films.

S2BN Films’ Big Easy Express became the first feature film to launch globally on iTunes. It will be released in a DVD/Blu-Ray Combo pack on July 24th by Alliance Entertainment followed by a more traditional VOD/Theatrical rollout later this year.

Other key deals include Oscilloscope Laboratories acquiring North American Rights to Tchoupitoulas, Snag Films going for the US Rights of Decoding Deepak, Image Entertainment’s One Vision Entertainment Label aiming for a touchdown with  the North American rights to The Last Fall and Factory 25 partnering with Oscilloscope Labs for worldwide rights to Pavilion.

Final Thoughts:  Thus far less than one third of the films to premiere at SXSW have been acquired for some form of domestic distribution. While that may seem bleak, it is a far better track record than from most festivals.  In The U.S., SXSW is really second to only Sundance in getting your film out to the general public. The festival also takes a lot of music themed films and more experimental projects with each theme getting its own designated programming section at the festival. Those films were naturally far less likely to sell. The power players this year were certainly Anchor Bay and Cinedigm each taking multiple films that garnered press and/or have significant star power. Other companies with a strong presence and also securing multiple deals were Strand Releasing and Oscilloscope.  Notably absent though is Mark Cuban’s own Magnolia Pictures and IFC (Though their sister division Sundance Selects made a prime acquisition). Magnolia did screen Marley at the festival, but the title was acquired out of Berlin, and IFC bought Sleepwalk With Me at its Sundance premiere.

While it is great that these films will be released, it also worth mentioning what is clearly missing from this post. There is almost no mention of how much these films were acquired for. The fact is films at SXSW don’t sell for what films at Sundance do and it is safe to assume that the majority of these deals were less than six figures with almost nothing or nothing at all getting a seven figure deal.

As for the sales agents, Ben Weiss of Paradigm and Josh Braun of Submarine were working overtime, with each negotiating multiple deals.

SUNDANCE UPDATE: Since the last Sundance post, there have been two more films acquired for distribution. Both films premiered in the World Documentary Competition. The Ambassador negotiated successfully with Drafthouse Films who acquired U.S. rights for the film which will premiere on VOD August 4th followed by a small theatrical starting August 29th.  Also finding a home was A Law in These Parts which won the jury prize at this year’s festival.  Cinema Guild will be releasing the film in theaters in the U.S. starting on November 14th. 75% of the films in the World Documentary Competition now have some form of distribution in the US.

A full list of SXSW Sales deals from SXSW is listed below. Box office grosses and release dates are current as of July 12th.

Film COMPANY TERRITORIES SALES COMPANY Box Office/
Release
See Girl Run Phase 4 North America Katharyn Howe and Visit Films
Starlet Music Box Films North America Submarine
The Babymakers Millenium US John Sloss and Kavanaugh-Jones Theatrical Aug 3rd
DVD Sept 10th
Citadel Cinedigm US XYZ Films and
UTA Independent Film Group.
The Aggression Scale Anchor Bay North America Blu-ray/dvd Epic Pictures Group
Girls Against Boys Anchor Bay North America Paradigm
Tchoupitoulas Oscilloscope North America George Rush
Gimme The Loot Sundance Selects North and Latin America Submarine Entertainment
The Tall Man Image Entertainment US CAA and  Loeb & Loeb August 31st
Elektrick Children Phase 4 North America Katharyn Howe and Paradigm
Blue Like Jazz Roadside US The Panda Fund $595,018
Crazy Eyes Strand US Irwin Rappaport $4,305
In Our Nature Cinedigm US Rights Preferred Content
Brooklyn Castle Sony Pictures Remake Rights Cinetic Media
Scott Rudin
The Central Park Effect HBO US TV Submarine Entertainment
Gayby Wolfe US The Film Collaborative
The Do Decca Pentathlon Fox Searchlight North America Submarine Entertainment $10,000
Red Flag Releasing
Fat Kids Rules The World Arc Entertainment North America Paradigm
Decoding Deepak Snag Films US N/A October
Big Easy Express Alliance Entertainmnet Worldwide DVD/VOD Paradigm and S2BN July 24th DVD/Blu-Ray
Big Easy Express S2bn Worldwide Itunes Paradigm and S2BN Available Now
The Last Fall Image Entertainment North America N/A
Pavillion Factory 25 Worldwide N/A Jan
Oscilloscope Labs
Frankie Go Boom Gravitas US Rights Reder & Feig and Elsa Ramo VOD Sept
 Variance Theatrical Oct
Dreams of a Life Strand releasing US Rights eone films international Aug 3rd

 

July 18th, 2012

Posted In: Distribution, Film Festivals, Theatrical

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

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